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This week saw UK Fundraising's first editorial calendar feature, a focus on fundraising and giving platforms. This is the first in a series of features that we have planned, with the aim of combining editorial and paid-for content around a particular topic.   Paid-for content Blackbaud Europe have shared details of their guide to adding value to end-of-year campaigns with a multi-channel mindset:   https://ift.tt/3dLbK4X   Recent paid-for content from other fundraising and giving platforms include Joanne Warner of Engaging Networks explaining the value of email marketing automation: https://ift.tt/3kV9R8g and The GivingMachine explaining its online fundraising options:   https://ift.tt/3lDPtte The Giving Machine also operates The Giving Lottery, which they also promoted recently.     Fundraising and giving platform news Some recent news coverage of developments at various fundraising and giving platforms. https://ift.tt/37Dppdh     https://twitter.com/ukfundraising/status/1319579462405705728       https://twitter.com/ukfundraising/status/1319181463636504576     https://ift.tt/37tSCHK   https://ift.tt/3o5rswJ     Future editorial features For details of future topics in our editorial features series please contact Dawn Ray and Catherine Chin.  

from UK Fundraising https://ift.tt/3koeSWN

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