Donations increased by 270% last year – here’s how your organisation can make it count this time round
Develop a proposition that’s distinctive. Ask yourself why people should support your charity on Giving Tuesday and think about what you are asking them to do. It is important to have a clear sense of what success will look like and how you will measure it. Then consider which social media channels will be best and start planning your content. Zoe Amar, director, Zoe Amar Communications
Continue reading...from Voluntary Sector Network | The Guardian http://ift.tt/1PYgbs0
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