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Sky presenter Sarah-Jane Mee has taken part in a photoshoot of hand art to promote today’s Wear it Wild Day, WWF’s annual flagship fundraising campaign.

Mee is depicted as a tiger.

Sarah-Jane Mee with tiger hands for WWF Wear it Wild

Really love those tiger… hands

She said:

“Since 1970, wildlife populations have fallen by half, and sadly many beautiful species could become extinct within our lifetimes. I’m supporting WWF’s Wear It Wild and their vital conservation work to help preserve these beautiful species for future generations.”

The striking image follows WWF UK’s recent #GiveAHandToWildlife photo gallery. In the same week WWF published a new study which reported that millions of us are still unaware of how many of the world’s most loved animals are vulnerable, endangered or even critically endangered.

 

 

 

Wear it Wild raises funds to protect some of the world’s most endangered species and their habitats.

The campaign invites the public to make a stand for nature by dressing as wild as they dare – whether sporting animal-print socks at work, leopard leotards on the school run, or go all out in a wild onesie to help raise vital awareness and funds to protect precious species.

 

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from UK Fundraising http://ift.tt/1qO407K

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