Brendan Rodgers is a nonprofit consultant who specialises in digital, marketing and fundraising. He’s cut his teeth coming from a mix of nonprofits, agencies, Bcorp tech firms and fundraising platforms; he’s now on a mission to help nonprofits do supporter engagement, the right way.
What does this mean? This could be looking at how you structure your email journeys, build out your data integrations, or your whole customer journey from giving appeals, to more complex challenge events or e-commerce journeys. The requirement is the same; start with the supporter. How can we make your key conversion metrics increase? Let’s find out.
Brendan is based in London, and can be reached at brendanrodgers.uk.
from UK Fundraising https://ift.tt/oH9zfpM
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