How to write an effective thank you to your excellent donors

Here's how to thank your donors so they really feel thanked, from the Constant Contact blog, at How to Write a Meaningful Thank You Email for Donors:

• Who is the Donor? (Show that you know who they are and what they did.)
  
• Which Campaign or Program Did They Give to? (Thank them for the specific thing they gave to. Finish the story you started when you asked.)
  
• How Will You Turn Their Gift Into Impact? (Make it clear: Their money is doing something great!)
  

Think of it this way: You should put as much passion and emotion into thanking a donor as you do asking. That's how important a thank-you letter can be.

from Future Fundraising Now http://ift.tt/1QRA1YE