Our latest collection of tweets for fundraisers highlight Gift Aid (which in recent years has acquired its own awareness day), new post-Brexit proposals for changes to personal data, teaching philanthropy to school-children, a more sustainable approach to fundraising, and the badges of confidence that donors should look for.
1. Why charities miss out on Gift Aid
On Gift Aid Awareness Day 2021 Swiftaid shared six reasons why charities fail to make the most of Gift Aid.
As well as lack of awareness amongst donors (after 30 years!), the other reasons were admin challenges, fear (mostly amongst smaller charities) of dealing with tax and HMRC, errors by donors on forms, donors are not given the opportunity by all charities, and the increase in contactless giving is not matched by opportunities to add Gift Aid as part of the process.
2. GDPR – a new direction
Daniel Fluskey, Head of Policy and External Affairs at the Chartered Institute of Fundraising, arms himself with cake and tweets his way through his initial reading of the DCMS’ ideas for how the UK should take a new approach to personal data and privacy.
3. Teaching philanthropy
Charity might begin at home but learn about charity and philanthropy can certainly continue at school. Marina Jones shares a profile of the Young Philanthropy Initiative where school students are tasked with giving away £3,000.
4. Sustainable fundraising
Leesa Harwood highlights two very different approaches to fundraising, and which is the one that is sustainable.
Fundraising is not all about making an ask, it's all about making people want to give. Two very different approaches. One is not sustainable, the other is.
— Leesa Harwood(@bythewaves) August 10, 2021
5. The badges of confidence
From the 60s onwards it was Colgate ads that promised you ‘the ring of confidence’. Charity donors are now offered the badge of confidence via their national regulator.
Ceri Edwards reminds us of two badges from regulators:
In Scotland look out for the @GoodFundScot badge, while the badge of the @FundrRegulator should give you confidence with cross-border charities and those in the rest of the UK https://t.co/GrNuGx9T3T
—Ceri Edwards (@jceriedwards) August 9, 2021
from UK Fundraising https://ift.tt/2YBBHB1
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